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 "Free Classifieds and Prime Advertising Available!"

The Free Work at Home Programs Newsletter

"The Best Company to Work for is Your Own!"

 June 30, 2004  -  Issue No. 154

Your Name:
Your E-mail Address:     

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According to Time Magazine, between 40-70% of all
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  >>>  Work at Home Ideas  <<<

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>>> Intriguing Articles <<<

Click on the Pictureto Submit an Article!

Test Your Knowledge With the Web Site Makeover Quiz
Written by Marcia Yudkin


Find out which mistakes to look for at your site and why. Fix
these and your site moves much, much closer to fulfilling its
marketing goals. If you're like most of the participants in my
recent series of teleclinics, the most common web site
blunders and left-out ingredients are news to you. Take this
little quiz to discover how much you know.

1.  If you sell professional services and hope to attract traffic
to your site, you should build it around this principle:

a. Advertising in pay-per-click search engines pays off best.
b. Offer referral fees to persuade colleagues to send you
qualified leads.
c. Your potential clients search primarily for information, not
necessarily for a service provider.
d. Simply build it and invite all your current clients to visit.

2. When you're selling products or services that people may
want to think about before purchasing, what element should
appear on every page of your web site?

a. Search box.
b. Your strongest testimonial.
c. Newsletter signup box.
d. "Recommend this site to a friend."

3. The two most powerful words in critiquing your own website are:

a. "Fewer words!" Less is more for persuasion.
b. "Forget prices." Never, never make prices easy to find.
c. "So what?" Always make clear why what you're saying
matters to the visitor.
d. "Play nice." Make sure you come across as charming and
gracious to get results from your site.

4. Every site selling products MUST include:

a. The date the company first launched the web site.
b. The weight of any products that will need to be shipped.
c. Complete contact information for the company behind the site.
d. Color photos of users with the products.

5. What's the "grandmother test" and how does it relate to
web sites?

a. Every site needs a quiz like this, to better engage grandmothers.
b. Since senior citizens are the fastest growing group of web users,
make sure they like your site.
c. You should ask someone who's never seen your site before to
try placing an order to make sure the process is user-friendly enough.
d. Test the branding power of your site by showing your home page
to a grandmother and asking her an hour later what she remembers.

You can find the answers to the quiz at
http://www.yudkin.com/websitequiz.htm

This is an Excerpt: In order to view this Intriguing, Full-Length
Article, Please Contact the Author by Using the Info Below.
---------------------------------------------------------------------------------
Marcia Yudkin <marcia@yudkin.com> is the author of
Web Site Marketing Makeover and 10 other books. A
four-time Webby Awards judge, she critiques websites
and performs web site makeovers for clients. Learn more
about her detailed critique sessions on five different kinds
of web sites at 
http://www.yudkin.com/websitequiz.htm

 

>>> Subscriber Spotlights <<<

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Guidelines: 40 Lines Plus Your Name, E-mail,
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  Ellen Parlapiano and Pat Cobe 
Authors of Mompreneurs: A Mother's Practical
Step-by-Step Guide to Work-at-Home Success

"Beat the Work-From-Home Isolation Blues!"

 Loneliness is one of the drawbacks of running a business
from home. But there are many ways you can reach out and
establish connections, both personal and professional, that
will help you fight those feelings of isolation.

Here's a short list of possibilities: 

* Communicate online in chat rooms geared to your interests.

* Call a business colleague or other work-at-home mom on
the phone to share ideas, gripe, laugh or just catch up.

* Start a group for work-at-home moms in your community.
Meet for breakfast, lunch or an evening break once a month
or so to talk about business or parenting issues.

* Join a professional organization geared to your line of work.
Instead of just attending meetings or conferences, become
involved in a committee or a special project so you get to
know a few other members really well.

* Join the local chapter of a group such as the American
Association of Home-Based Businesses. They offer both
personal and professional networking opportunities.

One final note: Although the Internet is a wonderful
resource for isolated work-at-homers, nothing beats
face-to-face contact. So really make an effort to make
human connections from time to time.
 

 

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I came across this site by accident, and was so
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Tired of website-hopping for the lowest airfares?
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Burlington County NJ Court Records;
1680-1709 on CD. If you are interested in
historic records or family history, look at
this and other available items.
http://tinyurl.com/283p9

 

>>> Farewell Advertisement  <<<

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Editor & Publisher  ~  Lisa Watson

                

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